Magazine Design
Magazine Design
Magazine Design
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Redesign of the Korean Air 'Morning Calm' magazine.
Redesign of the Korean Air 'Morning Calm' magazine.
This project aimed to analyze the existing 'Morning Calm' magazine, which currently feels superficial due to its basic layouts, fonts, and colors.
To improve it, the study emphasizes redesigning the magazine with more dynamic compositions and compelling visual ideas aligned with the articles' themes.
By implementing an effective design approach, this case study explores a new editorial style that tells the story and visual message of the popular K-pop group 'NewJeans' using a retro theme.
This project aimed to analyze the existing 'Morning Calm' magazine, which currently feels superficial due to its basic layouts, fonts, and colors.
To improve it, the study emphasizes redesigning the magazine with more dynamic compositions and compelling visual ideas aligned with the articles' themes.
By implementing an effective design approach, this case study explores a new editorial style that tells the story and visual message of the popular K-pop group 'NewJeans' using a retro theme.
New design experiment
This work experimented with promoting a new K-POP group called 'NewJeans' in Morning Calm magazine. The design concept is to convey information about NewJeans through a retro theme, incorporating elements like a mascot or collaboration that represents the group's identity.
-Retro objects (old TV and radio)
-Halftone patterns
-Characters and symbols
-Highlighting the topic
Analysis of existing Morning Calm magazine design
Morning Calm Magazine is one of the in-flight services provided by Korean Air. The magazine introduces various stories about cultures, foods, entertainment, and travel.
-Simple layout
-Uncharacteristic
-Lagging trend
-Lack of topic emphasis
Morning Calm Magazine is one of the in-flight services provided by Korean Air. The magazine introduces various stories about cultures, foods, entertainment, and travel.
-Simple layout
-Uncharacteristic
-Lagging trend
-Lack of topic emphasis
New design experiment
This work experimented with promoting a new K-POP group called 'NewJeans' in Morning Calm magazine. The design concept is to convey information about NewJeans through a retro theme, incorporating elements like a mascot or collaboration that represents the group's identity.
-Retro objects (old TV and radio)
-Halftone patterns
-Characters and symbols
-Highlighting the topic
This work experimented with promoting a new K-POP group called 'NewJeans' in Morning Calm magazine. The design concept is to convey information about NewJeans through a retro theme, incorporating elements like a mascot or collaboration that represents the group's identity.
-Retro objects (old TV and radio)
-Halftone patterns
-Characters and symbols
-Highlighting the topic
